We launch the most exclusive bedroom in the world with onefinestay

By: Virgin Atlantic

February 28, 2018

Virgin Atlantic and onefinestay launch exclusive bedroom in the London Heathrow Clubhouse


We’ve collaborated with onefinestay to create the most exclusive airport stay in the world – complete with a personal butler, spa treatments, a brasserie, cocktail bar, and unrivalled views of Heathrow’s runway.

Until 4 March 2018 onefinestay will transform an area of the award winning Heathrow Clubhouse into one of Manhattan’s coolest lofts. With unique wall to wall views of Heathrow’s runway, lucky passengers jetting off next week can stay there for free.

This exclusive room has been inspired by onefinestay’s collection of New York homes with a modern, contemporary feel. The onefinestay takeover launched earlier this week, so you’re now able to book this fantastic bedroom.

Our London Heathrow Clubhouse is usually reserved for Upper Class and Delta One customers, however anyone travelling with the airline next week will be able to bid to stay in the exclusive Manhattan-inspired loft.

onefinestay and JD Décor have worked together to create a space which is an expertly curated home away from home experience. With views of the runway and control tower, you can enjoy the privacy of the room whilst watching planes take off into the night sky. The design plays with rich textures and a homely personality, with a double mattress to ensure you sleep soundly.

Virgin Atlantic and onefinestay launch exclusive bedroom in the London Heathrow Clubhouse

“We always want flying with Virgin Atlantic to be extra special, and that’s why we’ve teamed up with onefinestay to offer this rare opportunity to stay in our London Heathrow Clubhouse,” said our executive vice president for customer Mark Anderson. “An area of our Clubhouse will be transformed into a luxury Manhattan loft, and will offer several lucky customers the best possible start to their trip. When staying in the Clubhouse guests will be able to enjoy all the fantastic amenities available to our Upper Class customers including use of our spa, brassiere, cocktail bar and view from our rooftop terrace. It’ll be an unforgettable start to their holiday.”

Passengers who successfully secure a spot in the exclusive onefinestay loft will experience:

  • A welcome from their personal butler
  • Afternoon tea before being treated to a relaxing spa treatment
  • A pre-dinner cocktail at the bar, followed by a 3-course meal in the brasserie with wine pairings
  • Access to the cinema room and rooftop terrace
  • Tailored de Mamiel aromatherapy treatment before bed
  • Breakfast in bed from the Clubhouse’s extensive menu and a selection of newspapers
  • Refreshing shower and steam session, followed by an invigorating spa treatment including a haircut, shave or facial
  • A breezy five minute walk to board their Virgin Atlantic flight

“onefinestay is renowned in the hospitality industry for its high-touch service and dedication to its customers so it made perfect sense to partner with a brand with a likeminded vision,” said Javier Cedillo-Espin, CEO of onefinestay. “We guarantee individual experiences and what can be more individual than starting your holiday early by enjoying a night of luxury before your flight where onefinestay will make you feel at home.”

Virgin Atlantic and onefinestay launch exclusive bedroom in the London Heathrow Clubhouse

This collaboration is part of a wider programme of activity to understand what customers most want to get out of their flying experience. From creating a bespoke relaxation treatment with de Mamiel, collaborating with the Sleep Council on guides for the best rest onboard and most recently, a partnership with the London based restaurant Coppa Club, Virgin Atlantic is looking for more ways to excite and delight their customers in an increasingly competitive environment.