Urban Trends: Charlotte’s Mobile Fashion Boutiques

By: Sarah Crossland

January 20, 2014

Move over, food trucks! Fashion trucks are taking trends to the road. Mobile fashion boutiques are pulling in at events and festivals around Charlotte to offer new ways to shop for clothing and accessories. You’ll want to hit the road for these five North Carolina-based trucks selling the latest styles – without stepping foot in a store.


At this South Charlotte boutique, shoppers can find apparel and accessories for women and men from lines like Vintage Highway, Chaser, and SKY. For a sampling of its sleek style, check out Motor Couture, its 40-foot-long mobile fashion boutique for which a portion of all sales benefits a local non-profit. When the bus is parked, one side pops out to make even more room for the racks of fashion-forward clothing. Inside, savvy shoppers will find shelves of accessories, a dressing room, and plenty to purchase.


Charlotte Shopping | Jordanos

Inside the lively Jordanos fashion truck you’ll find pop music and a convivial atmosphere for shopping with friends © Jordanos

L Squared

Originally a Lance Cracker truck, this dapper mint-green mobile ship comes with a modern-meets-vintage vibe. The truck, which has a bricks-and-mortar counterpart in Mooresville just north of Charlotte, is packed with fashion lines perfect for perusing like BB Dakota, Free People, and Eva Franco. And this wheeled boutique isn’t all clothing and accessories. Shoppers can also pick up locally-made goods like honey or soaps when it pulls into town.


Charlotte Shopping | L Squared 2

Open for business several nights a week, L Squared’s revamped cracker company truck offers an unexpectedly chic shopping experience © L Squared


Circa 360

Filled with favourite fashions from bohemian blouses to sophisticated skirts, this revamped and rolling retail shop is housed in a former bread truck. Pale blue walls and white ceiling tiles set the stylish tone for the truck that features full length mirrors and a spacious dressing room. Like what you see? All of the brands found here can be purchased on Circa 360’s site, but there’s no permanent parking spot for the truck as this boutique is strictly mobile.


Charlotte Shopping | Circa 360

Look for model and stylist Jaya Muldrew’s Circa 360 truck to pull in around Charlotte on weekends and at festivals © Circa 360

Pink Culture Truck

It’s not hard to spot this Winston-Salem-based hot pink truck, and the styles inside are just as sure to stand out. Owner Meka Harrell has a penchant for all things pink and glamorous, and the bubbly owner/driver is happy to give her customers a personalized shopping experience inside. The truck, which makes frequent Charlotte stops, offers shelves of sparkling accessories and stylish women and children’s apparel.


Cahlotte Shopping | L Squared

One-off fashion items at L Sqaured © L Squared


Dear Hearts

This carefully curated rolling boutique owned by two best friends features vintage finds, jewellery, and fragrances.  The shop, which originally launched in a restored 1966 Shasta camper, now has a Durham storefront. But for an especially chic and edited version of the shop, which features hard-to-find lines like Bandit Brand, Court, and Field Notes, look for the creative caravan at stops around the Southeast.


Feature image: Charlotte’s mobile fashion boutiques are an inspiring new trend © serezniy/iStock/Thinkstock


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Have you ever visited one of the fashion trucks in Charlotte? Are there any fashion trucks that should be added to our list? Share your thoughts with us in the comments below.

Written by Sarah Crosland


Sarah Crossland

Sarah Crosland lives in Charlotte and covers the city and region for numerous publications. The North Carolina native has been a travel writer for almost a decade, but her first love has always been food. She authored the book Food Lovers’ Guide to Charlotte and her next book, 100 Things to do in Charlotte Before You Die, is available in 2014.

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